PT Indofood Sukses Makmur Tbk through its subsidiary PT Indofood CBP Sukses Makmur Tbk (“ICBP”), has collaborated with CXO Media in presenting an exclusive music festival experience with the theme "Explore Your Music Interest" through CXO Media Live on Stage event.

This festival was held on Sunday, 9 July 2023, and Saturday, 15 July 2023, at Beach City International Stadium, Ancol, North Jakarta. Main appearances from the event were korean musicians, Taeyong and Epik High.

ICBP was present through the Rumah Indofood booth with the brands Pop Mie, Chitato, and Indomilk Korean Series, which added to the excitement and experience of visitors watching the music festival.

Apart from that, ICBP also presented a meet and greet event with Epik High, which was intended for loyal Indofood consumers.